1. Private and Public Experiences and the Self.- Public and Private Psychological Events: Definitions.- The Self as Object: The Impact of Public Behavior on Self-Theory.- Self as Agent: The Relationship of Private Cognitions to Public behavior.- Private and Public Manipulations in Laboratory Experiments.- Conclusions and Implications.- 2. Self-Identification: Toward an Integration of the Private and Public Self.- Self-Identification.- Motives Reconsidered: Desired Identity Images.- Private and Public Behavior Reconsidered: Audiences.- The Influence of the Private Self on Self-Presentations.- The Influence of Self-Presentations on the Self-Concept.- Summary.- 3. Four Selves, Two Motives, and a Substitute Process Self-Regulation Model.- Two Motives.- Four Selves.- Self-Regulation and Substitute Process.- 4. Self-Presentation and Self-Evaluation: Processes of Self-Control and Social Control.- Social Control and Personal Control.- An Organizational Schema.- Self-Promotion and Self-Concept.- Summary and Conclusions.- 5. On the Convergence of Public and Private Aspects of Self.- The Self-Evaluation Maintenance (SEM) Model.- Public Versus Private Self-Evaluation Maintenance.- On the Convergence of the Public Self and the Self-Concept.- The Dilemma in Creating a Positive Impression.- Cognitive Loads and Convergence on Public Self and Self-Concept.- The Self-Concept Constrains the Public Self.- The Public Self Constrains the Self-Concept.- External Constraints on the Public Self and the Self-Concept.- Summary.- 6. Self-Presentation and the Phenomenal Self: On the Stability and Malleability of Self-Conceptions.- A Process Model of Self-Presentation and the Phenomenal Self.- The Phenomenal Self in Social Interaction.- Individual Differences in the Effects of Self-Presentation on the Phenomenal Self.- Conclusion.- 7. Striving for Specific Identities: The Social Reality of Self-Symbolizing.- The Subjective Conceptions of Identity Goals.- The Motivational Basis of Identity-Related Striving.- Social Implications of the Unique Motivational Basis of Self-Symbolizing.- Conclusion.- 8. Competence and Excuse-Making as Self-Presentational Strategies.- Self-image-Maintaining Strategies in Public and Private.- Maintaining Self-image Through Judgments of Similarity and Social Comparison.- Maintaining Self-image Through Beneffectance.- Maintaining Self-image Through Projection.- Gender.- Conclusion.- 9. A Socioanalytic Interpretation of the Public and the Private Selves.- Socioanalytic Theory.- Research Problems.- Caveats.- 10. The Causes and Consequences of a Need for Self-Esteem: A Terror Management Theory.- Empirical Support for a Need for Self-Esteem.- A Terror Management Theory of the Need for Self-Esteem.- Conclusion.- 11. Depression: A Self-Presentation Formulation.- Overview of Contemporary Cognitive and Interpersonal Models of Depression.- Depressive Self-Presentation.- Empirical Evidence for Self-Presentation in Depression.- Depressive Self-Presentation and the Reactions of Others.- Summary and Conclusions.- 12. Epilogue: The Next Decade of Self-Presentation Research.- Effects of Self-Presentation on the Inner Self.- Audiences and Relationships.- Cognition and Self-Presentation.- Convergence of Public and Private Selves.- Control.- Multiple Forms of Self-Presentation.- Conclusion.- Author Index. schovat popis