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MEGA VÝHODNÉ
Fundamental to management thinking and economic theory, Competitive Strategy offers a framework for understanding the underlying forces of competition in industry and business. This book explains the ideas, theories and principles of Competitive Strategy in simple, straightforward terms.
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Fundamental to management thinking and economic theory, Competitive Strategy offers a framework for understanding the underlying forces of competition in industry and business. This book explains the ideas, theories and principles of Competitive Strategy in simple, straightforward terms.
schovat popis- Nakladatel: John Wiley & Sons Inc
- Kód:
- Rok vydání: 2009
- Jazyk: Angličtina
- Vazba: Taschenbuch
- Počet stran: 392
- Šířka balení: 18.7 cm
- Výška balení: 23.5 cm
- Hloubka balení: 2.2 cm
- Váha balení: 714 g
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