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Why Marketing in its Current Form is Dead
Why Sales in its Current Form is Dead
Where are Customers Falling Between Sales and Marketing Departments?
The Sales and Marketing Department of the Future
Implementing Smarketing into Your Company
How Do You Implement a Smarketing Programme?
Challenges...
číst celé
Why Marketing in its Current Form is Dead
Why Sales in its Current Form is Dead
Where are Customers Falling Between Sales and Marketing Departments?
The Sales and Marketing Department of the Future
Implementing Smarketing into Your Company
How Do You Implement a Smarketing Programme?
Challenges of Smarketing and How to Overcome Them
Governance and Measures You Will Need to Implement a Smarketing Program
Practical Tools To Support Your Smarketing Program
Account Based Marketing - A New Way to Organize Sales
Conclusion: How Will Smarketing Prepare You for the Future?
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- Nakladatel: Kogan Page
- Kód:
- Rok vydání: 2018
- Jazyk: Angličtina
- Vazba: Brožovaná
- Počet stran: 240
- Šířka balení: 15.6 cm
- Výška balení: 23.6 cm
- Hloubka balení: 1.1 cm
- Váha balení: 386 g
Recenze