Košík
zboží
(prázdné)
Kontakt
Účet
Brands have never been more important than they are today. As Paul Temporal explains in this fully revised and updated third edition of his classic bestseller, the challenges of the business world are greater now than ever before. Brand managers have to cope with a broader range of variables and...
číst celé
Brands have never been more important than they are today. As Paul Temporal explains in this fully revised and updated third edition of his classic bestseller, the challenges of the business world are greater now than ever before. Brand managers have to cope with a broader range of variables and pressures from the marketplace and consumers.
schovat popis
- Nakladatel: Harriman House Publishing
- Kód:
- Rok vydání: 2019
- Jazyk: Angličtina
- Vazba: Gebunden
- Počet stran: 314
- Šířka balení: 24.1 cm
- Výška balení: 16.6 cm
- Hloubka balení: 2.1 cm
- Váha balení: 636 g
Recenze