Would you recommend this company to your friends and colleagues? That question, based on Fred Reichheld s The Ultimate Question, challenged the conventional wisdom of customer satisfaction surveys and pointed to a faster, more accurate way of gauging customers real feelings about a company.
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Would you recommend this company to your friends and colleagues? That question, based on Fred Reichheld s The Ultimate Question, challenged the conventional wisdom of customer satisfaction surveys and pointed to a faster, more accurate way of gauging customers real feelings about a company.
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