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MEGA VÝHODNÉ
Intended primarily at intermediate and advanced undergraduate and postgraduate students taking International Marketing modules. This book covers the range of international marketing topics, logically divided into four Parts that outlines the core concepts of international marketing, and discuses...
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Intended primarily at intermediate and advanced undergraduate and postgraduate students taking International Marketing modules. This book covers the range of international marketing topics, logically divided into four Parts that outlines the core concepts of international marketing, and discuses the environmental forces.
schovat popis
- Nakladatel: Cengage Learning EMEA
- Kód:
- Rok vydání: 2011
- Jazyk: Angličtina
- Vazba: Brožovaná
- Počet stran: 752
- Šířka balení: 21.9 cm
- Výška balení: 27.6 cm
- Hloubka balení: 1.9 cm
- Váha balení: 1.3 kg
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