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MEGA VÝHODNÉ
\nThis book traces the development of internal marketing from initial conceptualisation through to the current issues. It identifies both significant underlying tensions between major theorists, and areas in which new perspectives may enrich our understanding of this crucial subject.\n
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This book traces the development of internal marketing from initial conceptualisation through to the current issues. It identifies both significant underlying tensions between major theorists, and areas in which new perspectives may enrich our understanding of this crucial subject.
\n schovat popis- Nakladatel: Taylor & Francis Ltd
- Kód:
- Rok vydání: 2022
- Jazyk: Angličtina
- Vazba: Brožovaná
- Počet stran: 146
- Šířka balení: 23.3 cm
- Výška balení: 15.4 cm
- Hloubka balení: 14 mm
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