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Destination marketing relies on planning, organisation, and successful strategies and tactics. Tourism Planning and Destination Marketing provides an in-depth understanding of the tourism marketing environment, including destination branding, distribution channels, etourism, digital media, and...
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Destination marketing relies on planning, organisation, and successful strategies and tactics. Tourism Planning and Destination Marketing provides an in-depth understanding of the tourism marketing environment, including destination branding, distribution channels, etourism, digital media, and sustainable and responsible tourism practices.
schovat popis
- Nakladatel: Emerald Publishing Limited
- Kód:
- Rok vydání: 2018
- Jazyk: Angličtina
- Vazba: Vázaná
- Počet stran: 296
- Šířka balení: 23.8 cm
- Výška balení: 16.1 cm
- Hloubka balení: 2.5 cm
- Váha balení: 548 g
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