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MEGA VÝHODNÉ
He unearths marketing campaigns designed - in a technique adapted from the tobacco industry - to redirect concerns about the health risks of their products, and reveals how the makers of processed foods have chosen, time and again, to increase consumption and profits, while gambling with our health.
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He unearths marketing campaigns designed - in a technique adapted from the tobacco industry - to redirect concerns about the health risks of their products, and reveals how the makers of processed foods have chosen, time and again, to increase consumption and profits, while gambling with our health.
schovat popis
- Nakladatel: Random House UK Ltd
- Kód:
- Rok vydání: 2014
- Jazyk: Angličtina
- Vazba: Taschenbuch
- Počet stran: 480
- Šířka balení: 12.5 cm
- Výška balení: 20 cm
- Hloubka balení: 3 cm
- Váha balení: 328 g
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